Stop wasting time on complicated platforms. Build your professional e-commerce store today — no coding, no design skills, no hassle. Just simple, fast setup and instant sales.
We've simplified everything so you can focus on what matters — selling and growing your business
Pick a stunning design and it's ready in seconds. No designer needed. Looks professional on every device.
Payment setup in one click. Accept M-Pesa, cards, and all major African payment methods. Money hits your account instantly.
Your store works flawlessly on phones, tablets, and computers. Most of your customers shop on mobile — we've optimized for that.
See what's selling, who's buying, and how you're growing — all in one simple dashboard. No confusing reports.
Add products in seconds with photos, prices, and descriptions. Track inventory automatically. Get low-stock alerts.
Stuck? Chat with real people who understand African e-commerce. We're here to help you succeed.
Join 15,000+ entrepreneurs who chose the fastest path to online sales
Create My Store for FreeSeriously, it's this easy. No technical knowledge required.
Just your email and password. No credit card. No commitments. You're in control.
Choose from beautiful pre-made templates. Add your logo and brand colors. Done. Your store looks professional instantly.
Add photos, prices, and descriptions. Hit "Publish." Share your link. That's it — your store is live and ready to accept orders.
Test everything for free. No credit card needed. Upgrade only when you're ready to scale.
Perfect to start selling today
Forever free
For growing your business
30-day free trial
For scaling businesses
30-day free trial
For established businesses
30-day free trial
For large operations
Custom pricing for your needs
All plans include secure M-Pesa and card payment integration. Compare features →
See how thousands of African entrepreneurs are using Selly Africa to sell more and stress less
"I moved from WhatsApp orders to a simple store over one weekend. Within six weeks, daily orders went from 2-3 to 5-7 because checkout is one link and M-Pesa just works."
"The dashboard made it obvious that phone cases outsell speakers about 3:1. I restocked the right items and adjusted pricing, and weekly sales grew ~35% over a quarter."
"As a busy mum, I needed something straightforward. Customers now place and pay at night; I wake up to confirmed orders and can plan baking better. No more long DM threads."
"Low-stock alerts stopped us from running out during back-to-school season. We went from six stockouts in August to one in September, and repeat customers noticed."
"Adding a custom domain and a clean theme made us look legit. Checkout completion improved from 58% to 73% after moving off Instagram DMs to a proper cart."
"Support answered on a Sunday within 15 minutes to fix my payment callback. Since then we average 10-15 orders a day. Nothing fancy, just consistent."
Your store can be live in the next 3 minutes. No coding. No design skills. No complexity. Just a simple path to your first sale.
🎯 Your competition is already online. Don't let another day pass without your store.